One of the best traffic sources for revenue is Facebook. But can you really make $500 per day on Facebook?
How To Earn Money On Facebook
Here you should realize that, the majorly you can make money by selling stuff on Facebook. You either have to sell your own product (or) you can be an affiliate for any product.
If you are a beginner and don’t have any product of your own to sell. Then affiliate marketing is the way to go
In this article, I will talk about how to start affiliate marketing and how to promote products on Facebook, both free and paid methods.
How To Start Affiliate Marketing : -
Affiliate marketing helps you make commissions by sending your referrals to an affiliate offer. The four key elements to start doing affiliate marketing are:-
There are multiple niches to choose from for affiliate marketing. Affiliate marketing is said to grow by 8.2 billion by 2022. Thus hundreds of niche products are being sold every day using affiliate marketing. It is easy to become an affiliate and start selling products in any niche
To find a good niche for affiliate marketing on Facebook. Use Keywords tools (or) just use Google and Facebook to do the research. The most profitable niches for affiliate marketing according to me are:-
- Online Marketing
- Health & Fitness
- Love & Relationships
- Spirituality
- Pet Products
You can choose any of the above niches that you like. You can search for the products within your interesting topics and look on Facebook who is promoting such products. If many people are promoting products on Facebook in your niche, then it’s an opportunity for you to sell those products too.
After selecting your niche, the important part is to find the best-selling products in your niche and become an affiliate for them. You can either choose to promote any physical product (or) digital product available in your niche.
You can find the best affiliate products in your niche by signing up in any of these marketplaces:-
- Amazon Associates
- JVZoo
- ClickBank
- WarriorPlus
- Digistore24
Once you’ve signed up for any of the above marketplaces, find products in your niche and research how the products are performing in terms of no-of sales, refund rate, conversion rate, and, most importantly, check if your product is on the top-selling list.
If a product is selling well in the market and has low refund rates. Then, it makes it easier for you to sell such products as a beginner
Note: Selling digital products is a good choice if you’re looking for high commissions. Typically most of the digital products give you commissions of 40–70% for each sale to make.
Building sales funnels and generating income is the most effective way to promote any product on Facebook. In general, sales funnel is a process where you implement a series of steps to convert your traffic into customers. The most essential steps to build a sales funnel are:-
- Creating a Landing/Squeeze Page
- Having an Email Autoresponder
Landing Page is the starting step in creating sales funnels. The purpose of a landing page is to collect people’s emails. After collecting their email IDs, people will be redirected to the affiliate product that you’re promoting and if they don’t buy your affiliate product at the first glance. You can re-target them via your emails.
To build a landing page, you need to have funnel builder software. There is much software available like ClickFunnel alternatives. Where you can purchase a funnel builder within your budget and build professional landing pages. The sole purpose of building a landing page is to capture your visitor’s email and re-target them later.
You can easily build a lead capturing page (or) landing page from the software’s pre-made templates. Later you can connect it to an email autoresponder to collect emails and retarget your leads with a sequence of emails.
You can use a free autoresponder like Aweber, which gives you free access to the first 500 subscribers and is good enough to promote your affiliate products.
Free Traffic Method — Join Facebook Group
Before talking about this free traffic method, I want to clarify that using free traffic sources won’t get you results in one day (or) one week (or) one month. You’ve to understand that the free traffic is harder to sell especially if you’re a newbie. It’s gonna take some time to build your email list and convert your leads into buying your affiliate products
The advantage of using free traffic is that you don’t need to spend a lot of money. But you do need to invest your time to get the results
You can search for the groups within your niche on Facebook and join groups with a large no. of following. Because the bigger the following of the group the more people you’re gonna reach with your posts.
The two main reasons to join Facebook groups for making money are:-
- Connecting with the people who are in your niche
- Easy to pitch your offer and convert your leads
Once you have joined multiple Facebook groups, you should initially connect with the people inside these groups. You can start posting valuable and informational posts within your groups. These posts should be relevant and should have something for people to engage
The best way to get engagement with your posts is to give a free informational and resourceful guide for the people in your niche.
In the ebook, you can share some useful tips, tricks, and offers that will help people who are in your Facebook groups. Offering an ebook (or) something for free on your landing pages will help you increase your lead conversions
Example: If you’re promoting a diet plan as your affiliate product. You can create a free ebook that shares about ‘2 diet plans which will help you maintain your protein levels. Share information that is relevant to your offer and helpful for the people in your group
Another great way to connect with people inside the groups is by interacting with them. Many people join Facebook groups to find an answer to their problems. If you spend enough time in your groups. You can find such people who can be a potential lead for you to make a sale. You can easily connect with them since you both are in the same group
There are two ways to interact with people and pitch your offer:-
Start Commenting:
There will be people who are leaving comments on posts and are asking questions in each group. You can start interacting with such people If someone is commenting on your posts. Either they are interested in your post (or), they want to ask something.
Initially, you can start replying to the comments on your posts, and later you can reply to the comments on other people’s posts. Your comment needs to be valuable and shouldn’t sound like someone who is trying to pitch something.
After replying to multiple comments, you can send these people a friend request and add them as your friends on your Facebook.
Start Messaging Your Potential Leads:
You can message directly to the people whom you know. But sending messages to someone who isn’t on your friend’s list will make your message drop into their message requests and it’s most likely that your messages will not be read by them.
Since we want people to read our message, it’s important to add them as your friend on Facebook. Once someone is on your friend’s list, you can directly message them, and the messages will go into their inboxes.
Try to add as many people as you want from your Facebook groups. Since these people will know you and are most likely to be your potential lead. You can pitch them your free ebook (or) your free resource by sending them a message. These people are going to sign up on your landing page and become your lead.
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Once a person joins your email list. You can send emails to them with your affiliate products mentioned in them.
Paid Traffic Method — Leverage Facebook Ads To Make $500 Per Day
If you know anything about Facebook ads, you know that Facebook ads work on interest-based targeting. This is why Facebook is considered to be a budget-friendly and better converting traffic source on the internet.
Facebook allows you to run ads for a minimum budget of $5 per day, and you can run multiple ads at a time. Running ads is a significant way of getting leads and making money on Facebook.
Most marketers are doing affiliate marketing on Facebook and earning $1000’s of dollars by leveraging Facebook ads. If you want to learn step-step on How to make $500 per day on Facebook using ads. You can choose any of the courses:-
If you want to learn Facebook ads all by yourself. It will take some time to understand and implement ad strategies in the right way to make $500 per day on Facebook. But I can help you with understanding the three essential elements of running a Facebook ad campaign:-
- Target The Right Interests
- Having a Good Ad Copy
- Implementing Advance Ad Strategies
Since we know that Facebook Ads work on Interested based targeting. It’s up to us to do a fair bit of research and sort out our target audience's interests. You can start by running your ads using the most common and general interests in your niche.
You can later sort out your interests after you test a bunch of common interests and analyze which interests are best working for you.
Example: If you are promoting dog food. You can choose common interests like dog lovers, dog food, as your interest. After a week of running your ads, you can look at which interest had given you the best results and try to use that specific interests in your ad campaign
On the other end, you can do your research well before starting your ad campaigns. By looking at your competitors and analyzing which kind of people are engaging with them on Facebook. You can also be more specific with your audience, like targeting specific demographics and understanding their common habits.
Example: If you’re promoting a dog food product. You can target dog owners who follow big pages like ‘Dog Lovers by Greater Good’ and ‘Dog is Good’. By being specific with your targeting, you are reaching people who are more qualified to purchase your product. At the same time, targeting such a specific audience will make your ads a little more expensive than targeting the general interest audience
Creating A Good Ad Copy
Ad copies in Facebook ads represent the photos (or) videos and the headlines, captions used in an Ad. The best ad copy is the one that makes people look at your ad and click on it. Three things that make your ad copies stand out from the rest are:-
Ad Media:
Mostly images and videos used on Facebook Ads. If you’re a beginner, you can design your own images by using Canva and adding them to your ad copy
But if you want interactive ad copies on Facebook. Then video ads are the best. Video ads are more easily consumed by people and will make your Ad stand out from a bunch of image ads. You can use any video editing software to create good and professional-looking videos for your ads
As long as an Ad represents what it is gonna provide to the audience when they click on the ad. It qualifies for a good Ad copy
Headline and Call-To-Action (CTA):
After the ad media, people are more likely to read the headlines in your ad copies and will judge whether to click on your ad based upon your Call-To-Action (CTA)
Headlines can be intuitive but shouldn’t be misleading. The main purpose of the Headline is to evoke urgency in the people. Either let them know what they might be getting (or) what they might be loosing
Most of the work is done by the Headline to generate a click on your ads. But CTA is important to let people know where to click when they see an Ad
Writing Captions:
In the ad copies, Headlines and descriptions are limited to certain characters. Sometimes you might not be able to write content within the Headline (or) in the description. To create a story and make people connect with your ads. The caption is that one place you can use.
You can write a long paragraph in your caption and talk about your product. Good copywriters can utilize this space to tell a story and hook people to see and read your Ad. By making people more interested in your ads will lead you to get better clicks from your ad campaigns
Note: Add emojis in your text to make your Headlines and Captions different from a block of text.
Implement Advanced Ad Strategies
Over the period of time, you run Facebook ads to only collect data and season your Facebook pixel for more detailed targeting and better results. Facebook pixel is just a piece of code that you need to place on your landing page so that Facebook can track the user activities when your ads are being shown to the people.
To implement more advanced strategies rather than running Facebook ads based on interest targeting. You can use these two campaigns for better results:-
- Retargeting Ads
- Ads with Custom Audiences
Both ad campaigns will focus on targeting warm audiences. So, these ads are more likely to reach better audiences in terms of conversions
In retargeting campaigns, you will retarget the people with ads who have visited your landing page before but didn’t convert as your lead. This is a great way to get leads from a set of audiences who have already seen your ad (or) who already knows you on Facebook
For ad campaigns with custom audiences, you target a set of audience who have interacted with you (or) who has similar interests when compared with your leads. The custom audience can be created by using data like website visitors, people who engaged with your Facebook page, and people who have become your leads for your previous ad campaigns.
Conclusion
You can start with free traffic methods to make money on Facebook with affiliate marketing. But it takes time, and you need to be patient with your efforts to get results
On the other end, paid traffic methods on Facebook do promise better and faster results. But If you’re a beginner, you can do many things wrong during your first few ad campaigns.
But following the above steps is proven to work for many affiliate marketers. You can check again and again with any affiliate marketer on Facebook who is making more than $500 per day is bound to teach you the same things.
It’s up to you on How you wanna learn it and quickly earn from it. For beginners, it is wise to use free traffic and get leads coming into their autoresponder. Your email list is the biggest asset of your online income. As your email list grows bigger by number, you can target more people with your affiliate products and get better results.
(Disclaimer: This article has not my affiliate links. Once you click on the links and purchase something. I will not be get paid)